BBM Entertainment Introduces First Member of Upcoming Boy Group RAVVR: Meet LUI

On July 11, BBM Entertainment officially kicked off the long-awaited debut rollout of their highly anticipated boy group, RAVVR, by unveiling the group's first member, LUI (루이), through a series of stunning concept photos for their 1st single album, "WHO'S RAVVR?"

Fans have been buzzing with excitement ever since the group's logo was first teased weeks ago, and now, with LUI officially revealed, the hype has reached a whole new level. Dressed in sleek, modern outfits that blend youth and charisma, LUI’s visuals immediately captured attention online, with fans praising his captivating gaze and confident aura.

📸 WHO IS LUI?

According to BBM’s official artist profile page on BSRLABELS’ website, here’s what we know about LUI so far:

Stage Name: LUI (루이)

Birth Name: Louie Kim

Position: Leader, Main Vocalist, Lead Dancer

Birthday: February 8, 2004

Nationality: Korean-American

Height: 177 cm (5’10”)

WeIght: 61 kg (134 lbs)

MBTI: ENFJ

🔍 MORE FACTS ABOUT LUI:

- Trained for a total of 3 years and 1 month, including 1 year and 8 months at Studio IB and training under BBM since 2024.

- He is multilingual, fluent in Korean, English, and Japanese, making him a valuable asset for global promotions.

- Currently collaborating with BBM’s in-house producers, LUI is reportedly involved in co-composing parts of RAVVR’s debut track — showcasing not just performance skills but also artistry.

- Known among his fellow trainees as a “comforting hyung”, LUI is described as mature, grounded, and always offering thoughtful advice.

- He attended a performing arts high school in the U.S., strengthening his stage and vocal foundation early on.

- Interestingly, LUI once auditioned for a Korean survival show, but turned down the opportunity to finish school, showing his commitment to education and personal growth.

- A passionate fan of The Weeknd, LUI dreams of collaborating with the global superstar one day.

- He always carries a black notebook filled with lyric ideas and reflections, a habit that highlights his emotional depth and artistic drive.

- His favorite drinks? A classic americano and a relaxing matcha latte — a small glimpse into his dual personality of energy and calmness.

👥 FANS START THE COUNTDOWN

The release of LUI’s profile and concept photos has sparked massive speculation among fans about the number of members in RAVVR. BBM Entertainment has remained tight-lipped about the final lineup, but eagle-eyed fans noticed clues in the album preview.

According to the promotional materials, the "WHO'S RAVVR?" single album will be available in three versions:

1. Photobook Version – A full standard album with a concept photobook.

2. Digipack Version – A compact CD version including a lyric booklet, folded poster, and 1 random photocard.

3. Poca Album Version – A collectible photo card package including 5 selfie photocards, 1 group photocard, 1 QR code card, and 1 special card.

Due to the 5 individual selfie photocards included in the Poca version, fans have formed a strong theory that RAVVR may be a 5-member group. Social media is abuzz with countdowns, member predictions, and theories based on teaser materials and visual hints.

🎤 “WHO’S RAVVR?” DEBUT LOOMS CLOSER

While BBM Entertainment has yet to confirm the full lineup or official debut date, the unveiling of LUI marks the beginning of the group’s pre-debut journey. With a promising leader already revealed — one who sings, dances, composes, and connects with global fans — expectations are high.

As fans wait for the next member reveal, the curiosity surrounding RAVVR only grows. Will the next member match LUI’s charisma? How many will they be? What sound will define their debut?

One thing is clear: RAVVR is coming. And LUI is just the beginning of what’s shaping up to be one of the most exciting new rookie groups of the year.

Stay tuned for more updates as BBM Entertainment continues to unveil the members of RAVVR, one by one.