MARITEZ's Jessalyn Confirms Plans to Establish Her Own Agency Following Contract Termination with BSR Entertainment
The entertainment industry is witnessing yet another major shift, as Maritez’s Jessalyn has confirmed that she will eventually establish her own agency, following in the footsteps of her fellow members Yelle and Sanashii. This revelation comes after the members of Maritez collectively decided to terminate their solo contracts with BSR Entertainment, citing the company’s lack of attention toward their individual careers.
This decision has sent shockwaves throughout the industry, sparking discussions among fans and insiders alike. However, Jessalyn was quick to reassure fans that Maritez is not disbanding—the termination only affects their solo promotions, allowing them to fully control their personal careers while remaining active as a group under BSR Entertainment.
MARITEZ TAKES FULL CONTROL OF THEIR SOLO CAREERS
Over the past few weeks, members of Maritez have been making significant moves that could reshape their individual careers. The first major shift happened when it was revealed that all three members had decided to terminate their solo contracts with BSR Entertainment, a decision that reportedly stemmed from growing frustrations over the company’s lack of proper management for their individual pursuits.
For years, fans have noticed that BSR Entertainment focused primarily on Maritez’s group activities while neglecting their members’ solo aspirations. Despite having the potential to explore acting, modeling, endorsements, and solo music, the members were reportedly not given enough resources or promotional efforts by the company.
With this in mind, Yelle, Sanashii, and Jessalyn collectively decided that the best course of action was to end their solo contracts and explore opportunities independently.
Yelle was the first to take action. On March 5, she officially signed with LYNX Entertainment and was named CEO of the company, making her not just an artist but also a business leader in her own right. This marked a turning point, as Yelle became the first Maritez member to fully take control of her individual career.
Just a week later, on March 12, Sanashii launched her own agency, SHIIVER, taking matters into her own hands and ensuring she had full authority over her solo promotions.
Now, Jessalyn has confirmed that she, too, will be taking a similar path, stating that she plans to establish her own agency sooner or later.
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JESSALYN SPEAKS OUT: “IT WILL HAPPEN SOONER OR LATER”
In a recent interaction with fans, Jessalyn finally addressed the rumors surrounding her next steps. When asked about whether she was considering forming her own agency, she candidly responded:
"Sooner or later, I will also establish my own agency. Right now, I’m carefully thinking about how to do it properly, but I know this is something I will do eventually. I’ve seen how Yelle and Sanashii have taken control of their careers, and I believe this is the best decision for me as well. With my own agency, I can choose the projects I truly want, whether it’s acting, modeling, or any other personal interest I want to explore."
Jessalyn also took a moment to reassure fans that this decision does not mean the end of Maritez:
"We are still part of Maritez. Nothing is changing when it comes to our group activities. We just decided to manage our solo careers independently so that we can have more freedom. This way, we can pursue our passions without limitations while still promoting together as Maritez."
Her words provided much-needed relief to fans, who had been concerned about whether this move would lead to the eventual disbandment of the group.
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THE REALITY BEHIND BSR ENTERTAINMENT’S LACK OF SOLO PROMOTIONS
The decision to terminate their solo contracts was not made overnight. According to industry insiders, BSR Entertainment has long been criticized for its poor handling of solo promotions, with fans frequently pointing out the lack of individual activities for Maritez members outside of their group schedules.
Despite the members expressing interest in pursuing acting, modeling, and even solo music projects, the company reportedly failed to provide proper resources, promotional strategies, and networking opportunities. Fans have speculated that this lack of attention was a major factor in the members' decision to step away from BSR Entertainment for their solo careers.
By terminating their solo contracts, the members now have complete control over their individual activities—they can choose their own projects, sign their own endorsement deals, and collaborate with industry professionals without the restrictions of their former agency.
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HOW WILL THIS AFFECT MARITEZ’S GROUP ACTIVITIES?
With all three members now managing their solo careers independently, some fans have been wondering how this will impact Maritez’s future as a group. However, Jessalyn, Yelle, and Sanashii have all reassured fans that their group activities will continue as usual under BSR Entertainment.
Jessalyn explained:
"Maritez is still under BSR Entertainment as a group. This means that we will continue promoting together, releasing music, and performing as Maritez. The only difference is that when it comes to our solo careers—like acting, modeling, and personal projects—we will be handling those ourselves under our own agencies."
This means that while BSR Entertainment remains responsible for managing Maritez’s comebacks and group promotions, the members now have the autonomy to navigate their own paths as individuals.
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FANS’ REACTIONS: EXCITEMENT AND CONCERNS
As expected, fans have had mixed reactions to this news. While many are celebrating the members’ newfound independence, others are expressing concerns about what this could mean for Maritez’s long-term future.
Some fans are praising the members’ bold decision, saying:
"Maritez members are proving that they are not just idols—they are businesswomen. Yelle is already a CEO, Sanashii has her own agency, and now Jessalyn is planning to do the same. This is truly inspiring!"
"They are taking control of their own careers, and I love that! They’ve worked so hard, and they deserve to have full authority over their solo promotions."
However, some fans are feeling a bit anxious about what this means in the long run:
"I’m happy for them, but I just hope this doesn’t lead to them slowly drifting apart. We’ve seen this happen to other groups before."
"I trust them, but I’m a little sad. I just hope BSR Entertainment still prioritizes them as a group."
Despite these concerns, many fans remain hopeful that this will allow the members to explore new opportunities while still maintaining a strong bond as a group.
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WHAT’S NEXT FOR MARITEZ?
With this major career shift, fans are eager to see what comes next for Maritez as a group and as individuals. While the members are now free to pursue their own passions, their promise to continue group promotions under BSR Entertainment has reassured many that Maritez is here to stay.
As Yelle leads LYNX Entertainment, Sanashii builds SHIIVER, and Jessalyn prepares for her own agency, many are wondering what the future holds for Maritez. Will they be able to balance their individual careers while continuing as a group? Will they set a new standard for self-managed idols in the industry?
One thing is certain—Maritez is no longer just a girl group; they are powerful women shaping their own destinies.
What do you think about this massive career move for Maritez? Do you think this will set a new trend for other idols in the industry? Let us know in the comments below!
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